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Rockworth

  • Website Development
“…Loved working with VIMI team. Always clear and helpful throughout the project. They are highly professional and respond extremely quickly and efficiently to any requests. Looking forward to work with VIMI again in the future…”

Chakrit Vorachacreyanan, Senior Executive Vice President, Rockworth Ltd.

Introduction

Rockworth Public Company Limited is a Thailand-based manufacturer, distributor, and marketer of quality office system furniture. Founded in 1972, the company has more than 700 employees and serves clients through a global network of authorised dealers in 22 countries.

Target Audiences

Rockworth’s audience is the decision-making group responsible for corporate furniture specification — architects, interior designers, facilities and operations directors, and corporate real estate professionals selecting office furniture on behalf of their organisations.

Unique Value Proposition

Rockworth combines a long-standing commitment to product quality and after-sales service with the design versatility to meet an unusually wide range of installation requirements.

The Project — Scope of Work

Rockworth’s previous website had reached end of life. VIMI was engaged to design and build the replacement. Project goals included:

  • A website worthy of Rockworth’s position as a global leader in premium office furniture.
  • Updated look and feel aligned to current design and usability standards.
  • Updated underlying technology that allows the in-house team to manage ongoing updates.

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