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J.Rotbart & Co.






Our global clientele expect us to operate at the peak of efficiency & discretion, & we expect the same from our providers. Vimi delivered our brand design & website, & remain our preferred provider because we know we can rely on them to be there whenever we need them

Joshua Rotbart
Managing Partner, Jrotbart & Co.


J. Rotbart & Co.

J. Rotbart & Co., is a Hong-Kong and Singapore based firm that specializes in Gold and Silver trading, storage, transport, and financing. The team at J. Rotbart & Co. are committed to helping clients diversify their portfolios and protect their wealth with investments in gold, silver, and other precious metals.

Target audiences

The primary target audience for J. Rotbart & Co. are HNWI desiring to invest no less than U$100k in precious metals.

Unique Value Proposition

J. Rotbart & Co.’s years of experience in precious metals’ management, allow it to offer clients unique insights and bespoke solutions for physical bullion bar and coin assets. Led by industry expert Joshua Rotbart, the team are dedicated to providing seamless, efficient service with the utmost professionalism and the best possible customer care.

The Project - Scope of Work

Vimi supported Joshua Rotbart, and the team of J. Rotbart & Co., with the process of creating their brand through:
  • Strategy and consulting regarding J. Rotbart & Co.’s vision, mission and values.
  • Logo and corporate identity design.
  • Design and development of J. Rotbart & Co.’s new website.
The goals Joshua and his team defined for the project were to create a brand presence that would:
  1. Establish J. Rotbart & Co. as credible bespoke provider of services to the ultra-wealthy.
  2. Differentiate their brand from other market segments.
  3. Ensure their brand stood head-and-shoulders above competitors in their niche.

The outcome

Since launching J. Rotbart & Co.’s new brand and website the company has experienced steady growth. J. Rotbart & Co. continue to engage Vimi for support with online marketing, and website maintenance.


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