What They Said
Joost Duisterwinkel – Owner, Versapers
Versapers is an international juicer company started in Holland in 2009, and doing business primarily throughout Europe. The company’s ecommerce websites are one of it’s main sales tools.
We were approached by Versapers founder Joost Duisterwinkel to redo their websites, with the goal of increasing sales, streamlining client service and support, and generally upgrading the brand.
The brief we got for the project included technical and aesthetic guidelines. Joost was pretty clear on what he wanted to achieve, and more importantly what he wanted to enable his audience to do on the website, but he was very keen on getting our input regarding the best ways to meet his objectives.
The Versapers websites are full-fledged ecommerce platforms that enable customers not only to order and pay for juicers and accessories, but also to get support, submit warranty details, and learn tips and recipes to allow them to fully enjoy their juicer.
- Versapers.nl and Versapers.fr are Magento based ecommerce websites, with full backend support for all customer and product related tasks.
- The sites offer multiple payment options, including usage of Dutch platform iDEAL and Paypal.
- The sites have a dynamic single-step payment page that massively reduces customer drop out at checkout.